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Surge Unplugged

What is SEO and Why Do I Need It? You hear the term SEO or Search Engine Optimization a lot these days. And you may be wondering what it is and why is it important… well, here’s the scoop: SEO is the process of maximizing the number of visitors to a particular website by ensuring that the site appears high on the list of results returned by a search engine, such as Google. Many people think they know SEO but it is much more complex than keywords and content. In fact, SEO falls into two categories: On-Page SEO and Off-Page SEO. On-Page SEO is when you take time to improve the individual pages of your ...Read More